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03-Nov-2020 22:23

The pared-back soundtrack of Shakin’ Stevens’ Merry Christmas Everyone is rather beautiful too.

As a supermarket, it’s perhaps unsurprising that the message of the ad is that food lies at the heart of Christmas, but it does all look incredibly delicious.

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Claire Farrant, Advertising & Marketing Director at Lidl UK, said: “Our campaign ‘Every Lidl Thing For Christmas’ has been developed to showcase the fantastic breadth of food and drink we have for the UK customer at Lidl.

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Picking up from where last year’s campaign ended, Aldi’s Christmas 2017 advert is set on a luxurious sleeper train (with definite Murder on the Orient Express vibes).You’re probably not going to be moved to tears, but it’s certainly a sweet clip.Paul Wilkinson, Global Marketing Director, Barbour said: “It has been exciting to work with Snowman Enterprises Ltd to create this beautiful Barbour interpretation of the next chapter for Billy, something that has never been done before.Imaginatively titled ‘The Story Continues,’ the video follows Billy, the young boy from the much loved children’s animation The Snowman and The Snowdog, into his adult life.

The Snowman was a big part of many of our Christmases growing up, so it’s likely the ad will cause smiles on many viewers’ faces.“Each Christmas tribe is paired with a Lidl product, demonstrating how we are offering everything anybody could want for this Christmas, and always at unbeatable value.” Possibly not one for the veggies and vegans amongst us, Tesco’s 2017 Christmas ad is all about the turkey.